NAPLES INCENTIVE TRIP

 

The Naples Incentive Trip is an annual event hosted for real estate agents who have sold over $7.2 million in volume for the previous year. Each agent earns a paid trip to the Naples Beach Hotel & Golf Club in Southwest Florida. In addition to a week of relaxation, agents get to enjoy numerous receptions, cocktail hours, and a plated dinner on the Ocean Lawn.

Corporate Event || Designer + Event Planner: Jill Buckendahl

 
 

EVENT RESPONSIBILITIES

 
  • Concept & Theme Design

  • Vendor Management

  • Food & Beverage Management

  • Logistics

  • Audio/Visual Coordination

  • Contract Coordination

  • Budget Management

  • On-Site Event Management

 
 

Photo Courtesy of Naples Beach Hotel and Golf Club

 

Photo Courtesy of Naples Beach Hotel and Golf Club

Photo Courtesy of Naples Beach Hotel and Golf Club

Photo Courtesy of Naples Beach Hotel and Golf Club

Photo Courtesy of Naples Beach Hotel and Golf Club

 
 

Photo Courtesy of Naples Beach Hotel and Golf Club

Welcome Reception + Dinner || On the second evening of the trip, agents, spouses and families are invited to attend a cocktail hour reception followed by a four-course plated dinner in which they are recognized for their hard work and dedication. Photo Courtesy of Naples Beach Hotel and Golf Club

 
 

Facebook || In a world where realtors are never without a phone, it was important to select a proper form of communication for this group - enter Facebook. 2018 marked the first year of using this social platform as a primary outlet for communication and it went swimmingly, no pun intended. Responses on this page were approximately 62% higher than responses received via email. With the added ability to archive our group, we were also able to truly ensure, “What happens in Naples, stays in Naples”.

 
 
 

Naples Welcome Booklet || Designed as the one-stop source with every detail any returning or newly qualified individual would need. The 12-page booklet was distributed to agents in advance of the trip and contained acknowledgments, hotel information, contact information, event details, accommodations and more. Delivered with a side of SPF 70, we ensured our agents were well prepared for the Florida sunshine.


 
 
 

#NaplesBound || Hashtag developed to share information and memories. The #NaplesBound ticket design functioned as a printed photo prop, encouraging agents to post about their accomplishments & foster company culture.

 
 
 

Beverage Koozie Design || A unique and useful commemorative item for qualifying agents. Used at Pool Bar & Ocean Lawn Reception Dinner…and maybe a few other places in between. We’ll never really know.